Coworking Brands

Explore Flexible Workspaces with WeWork: Your Ultimate Guide to Modern Office Solutions

Christoph Fahle
February 13, 2024
 min read

Is WeWork the right choice for your flexible workspace needs? Explore WeWork’s innovative coworking spaces and community-centric services designed for the dynamic professional landscape. In this guide, we offer a clear view of what WeWork provides, how it stands out, and its potential impact on modern businesses and independent professionals.

Key Takeaways

  • WeWork has transformed the coworking space with 700+ locations worldwide, offering flexible work environments that adapt to different business needs and foster innovation and community.
  • A variety of WeWork membership options provide businesses with scalable office solutions, featuring tech-driven enhancements, customizable workspaces, and amenities for productivity and collaboration.
  • WeWork emphasizes networking and community through designated collaboration hubs, events, and a global presence, supporting business growth and success across a wide range of industries.

WeWork: Revolutionizing the Coworking Landscape

Diverse group of professionals collaborating in a modern office space at WeWork

WeWork has been a game-changer in the coworking sector since its inception in 2010. WeWork challenges the conventional notion of an office space through its emphasis on community and innovation, offering flexible workspace solutions that cater to the needs of today’s dynamic workforce.

This revolutionary approach has significantly changed how modern workspaces are perceived and used.

WeWork's Global Presence

Boasting over 700 spaces worldwide, WeWork’s global footprint spans major cities across six continents. With operations in 38 countries, WeWork stands as a significant international coworking brand. This rapid expansion has been propelled by strategic acquisitions and partnerships, allowing WeWork to quickly cover new markets.

WeWork’s extensive global presence empowers lives, not just livelihoods, across major cities on six continents.

The Tech-Driven Approach

WeWork leverages technology to provide an enhanced user experience. Some of the ways they do this include:

  • WeWork On Demand and WeWork All Access, which offer members flexibility and user-friendly experiences
  • An all-in-one software solution developed in partnership with Yardi, which streamlines the management of diverse workspace types
  • Using data analytics and machine learning to tailor space design and utilization, enhancing member experience and boosting operational efficiency.

WeWork integrates smart building technology to ensure workspaces evolve with member needs, resulting in:

  • optimized flexibility and responsiveness
  • lessened real estate expenses for companies
  • enhanced physical interactions and connections among workspace users

This commitment to fostering a technology-centric environment is further demonstrated by WeWork’s acquisition of tech startups like Welkio and Euclid, underlining its continuous push for innovation.

WeWork Membership Options and Pricing

WeWork offers a range of membership plans to cater to various business needs. Whether you’re seeking hot desks, a private office, private offices, or a We-Membership, WeWork has a solution designed to fit your requirements.

Moreover, the WeWork All Access membership plan enables businesses to maintain agility, offering the freedom to scale as needed without the constraints of long-term leases.

Flexible Contracts and Customizable Workspaces at WeWork

WeWork's flexible and customizable office space with modern amenities

WeWork is all about flexibility. Its contracts facilitate dynamic work environments that adapt to the evolving needs of businesses, signifying a shift towards employee-driven workplace satisfaction and productivity. WeWork designs its workspaces to be inherently flexible, allowing businesses to:

  • Create environments that reflect their brand identity
  • Customize their workspace layout
  • Scale up or down as needed
  • Access amenities and services on-demand

This capability to serve large enterprises is demonstrated by its successful leasing to prominent tenants like:

  • Facebook
  • Microsoft
  • HSBC
  • Deloitte

This illustrates its versatile approach to meeting diverse corporate requirements.

WeWork Lab: Empowering Startups and Entrepreneurs

WeWork Labs was launched in 2011 as a dedicated space for early-stage entrepreneurs, providing them the tools and resources needed for success. The program offers an educational network with courses on securing funding, product/market fit, and expert-led lectures, alongside a mentorship program where WeWork employees share their skills with startups.

WeWork Labs offers tailored programs for creators at all stages of the startup process, helping startups prepare for incubator or accelerator programs, even prior to having staff or a business plan. With their global reach, WeWork Labs supports startups in cities around the world, such as Delhi, Shanghai, Seoul, and Rio de Janeiro.

Spotlight on WeWork Locations: Berlin, Hamburg, Frankfurt, Munich, and Cologne

WeWork’s German locations offer a range of coworking spaces catering to diverse professionals. One prime WeWork location is in Berlin, which serves a broad array of professionals including those in tech, film, advertising, art, design, and fashion, fostering a community that encourages collaboration and productivity. In Berlin, WeWork offers private offices suitable for teams of 1-20 people and dedicated desks in shared, lockable offices for teams of 1-5 people, along with amenities such as high-speed Wi-Fi, meeting rooms, and business class printers.

Situated in a prominent location on the river Elbe, WeWork Hamburg attracts a versatile clientele, including global service companies, media, logistics, and industrial firms, and startups. Their offerings include private offices for teams of 1-20 people, dedicated desks for 1-5 people, and flexible All Access membership options for coworking spaces, hot desks, lounges, and phone booths.

WeWork Amenities: More Than Just Office Space

State-of-the-art meeting rooms and event spaces at WeWork

WeWork goes beyond traditional office spaces by offering a variety of amenities. They offer a versatile selection of meeting rooms, equipped with essential amenities, making them suitable for a variety of meetings and events. Additionally, they provide spaces for corporate events or offsites, with event specialists and a community team to support real-time needs for in-person and hybrid events.

WeWork creates workspaces that extend beyond functionality to enhance a sense of belonging and collective purpose, thanks to its emphasis on thoughtful design and community. They integrate smart technologies like intelligent climate control and advanced security systems to offer members a personalized, secure environment. Workspace customization at WeWork includes ergonomic furniture and flexible meeting room setups, allowing businesses to create spaces that foster their brand identity.

Onsite amenities such as high-speed Wi-Fi, phone booths, business printers, package handling, and unlimited coffee provide employees with a seamless and convenient work experience.

WeWork Community: Networking and Collaboration Opportunities

Vibrant WeWork community event with diverse professionals networking

WeWork places community at its core. The company has significantly impacted the coworking industry by promoting community interaction, which has stimulated collaboration and innovation among its members. Collaboration hubs within WeWork are specially designed to bring employees together from a single company to foster in-person innovation and strengthen company culture.

These hubs enhance productivity and team satisfaction by offering dedicated spaces for in-person team meetings and promoting a balance between remote and collaborative work. They serve as more than mere workspaces; they are social spheres for remote workers to meet, bond, and forge the emotional connections that positively influence company culture.

WeWork accelerates networking and collaboration by hosting events and fostering a diverse community of innovative startups and established businesses, paving the way for growth opportunities among members.

WeWork's Impact on Business Growth and Success

WeWork significantly contributes to business growth and success through its flexible coworking solutions, global presence, and focus on community and innovation. WeWork’s business model allows businesses to operate without the overhead of managing a traditional office, leading to cost savings and operational efficiency. Companies like Adaptivist headquartered at WeWork enhance their employee experience by offering flexitime and unlimited time off, earning recognition such as making the Sunday Times’s list of ‘100 Best Small Companies’.

With added features like cafés and community spaces, WeWork enhances the attractiveness of a business’s physical location. WeWork’s flexible coworking spaces cater to entrepreneurs, startups, freelancers, and larger enterprises, demonstrating its capability to support a range of business sizes. Leasing to single tenants such as Facebook, Microsoft, HSBC, and Deloitte illustrates WeWork’s capacity to meet the needs of large corporations, contributing to their operational success. By fostering a strong community and hosting events, WeWork facilitates networking and collaboration among members, which can lead to growth opportunities for businesses.

The dynamic and diverse community at WeWork creates an environment conducive to collaborative growth opportunities. WeWork has shown resilience in adapting its business strategy following management missteps, providing an environment that inspires companies to overcome challenges. The global presence of WeWork, with over 800 locations, provides businesses with access to workspaces in major cities around the world, supporting their expansion and networking opportunities.

Navigating the WeWork App: Workspace Access and Booking Made Easy

WeWork mobile app interface for convenient workspace access and bookings

WeWork’s proprietary app offers the following features for its members:

  • Simplifies networking, workspace booking, and community engagement
  • Conveniently book workspaces by the day
  • Reserve meeting rooms by the hour
  • Intuitive map feature to quickly find the closest WeWork locations
  • Updated to offer an improved booking experience for its users.


In summary, WeWork has revolutionized the coworking landscape with its focus on community, innovation, and flexible workspace solutions. With its global presence, tech-driven approach, and a range of membership plans, it caters to various business needs and offers flexibility without long-term commitments. Its customizable workspaces, support for startups and entrepreneurs through WeWork Labs, and coworking spaces in major German cities cater to diverse professionals. With amenities that go beyond traditional office spaces and a strong community that fosters networking and collaboration, WeWork significantly contributes to business growth and success.

So, if you’re seeking a dynamic and flexible workspace that supports your business’s growth and fosters a strong community, consider WeWork. It’s not just a workspace provider; it’s a catalyst for innovation, collaboration, and business success.

Frequently Asked Questions

What is the main problem of WeWork?

The main problem of WeWork was high debt and losses from lower demand for office space, leading to the company filing for bankruptcy protection. This was exacerbated by expensive leases and corporate clients cancelling agreements due to the shift in working habits after the COVID-19 pandemic.

What was the point of WeWork?

The point of WeWork was to provide collaborative coworking spaces for entrepreneurs, start-ups, freelancers, and larger enterprises in order to create an environment where they could do their best work.

Can I use a WeWork for one day?

Yes, you can rent a WeWork space for one day by purchasing a day pass either on site or through the WeWork On Demand service. This allows you to use the workspace immediately without a long-term commitment.

What types of membership plans does WeWork offer?

WeWork offers a range of membership plans such as hot desks, private offices, and We-Membership to accommodate diverse business needs. Consider exploring these options to find the best fit for your requirements.

How does WeWork support startups and entrepreneurs?

WeWork supports startups and entrepreneurs by offering access to resources, mentorship, and educational programs through WeWork Labs, which helps foster their growth and success.

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